studio founded
← All speakers
FLOWERX 2027 · CONFIRMED GUEST
Preston Bailey
Designer · producer · sculpture artist
- Professional base
- United States
- FLOWERX
- 22–24.01.2027
PROFILE
Four decades across design, production and sculpture.
Preston Bailey works at the intersection of floral design, event production and sculpture. Since opening his New York studio in 1980, his practice has expanded from floral composition to the complete transformation of space.
At FLOWERX, that perspective appears in two different formats: the intensive Masterclass on 22–23 January and the Main Stage experience on 24 January.
Editorial source ↗Confirmed guest in the FLOWERX 2027 programme.years in the events industry
design, production and installation
CURRICULUM VITAE
Professional profile.
A factual summary for the FLOWERX programme. The editorial story, projects and Masterclass offer are presented separately.
- Name
- Preston Bailey
- Professional base
- New York · United States
- Fields
- Floral design · event production · sculpture
- Studio
- Founded in 1980
- FLOWERX role
- Masterclass lead · Main Stage headline guest
- Confirmed appearances
- 22–23 JAN · Masterclass
24 JAN · 17:15–18:15 · Main Stage
PERSPECTIVE
What defines the practice.
Spatial transformation
From flowers to temporary architecture and a complete experience.
Scale and production
Ideas become real through mechanics, teamwork and controlled execution.
Client and emotion
Premium design begins with understanding the person and the moment.
Value and reputation
Creativity must become a coherent, commercially viable service.
FLOWERX 2027
Confirmed appearances.
22–23 JANTwo days
Masterclass
Mastering the Art of Luxury Events
Masterclass ticket · ROMEXPO Pavilion C224 JAN17:15–18:15
Headline Experience